00 / Overview
One Brand, Three Trailer Wrap Options
Berry Bloom is a concept brand created for a fresh and colourful açaí bowl trailer.
This project shows how the same brand can be applied to one trailer using three different levels of wrap coverage. Each option keeps the same logo, colours and food imagery while creating a different visual impact.
01 / Project Goals
One identity. Three levels of impact.
The three designs needed to:
- Make the Berry Bloom name easy to recognise
- Clearly show that the trailer sells açaí bowls
- Create a fresh, healthy and colourful appearance
- Work around the existing serving window and trailer fittings
- Show the difference between three wrap coverage options
02 / Design Direction
Berry colour, fresh fruit, one flexible system.
The brand uses berry purple, soft pink, cream and fresh green to create a bright and natural appearance.
Açaí bowls, berries and fresh fruit are used as the main product images. Rounded typography and flowing graphic shapes give the brand a friendly and modern personality.
03 / Coverage Study
Choose how much of the trailer becomes the brand.
04 / Your Trailer
Ready to Transform Your Trailer?
Whether you need a full wrap, half wrap or simple spot graphics, we can create a design that suits your brand and budget.